Attention Moleskine Notebooks and/or competitors: this Philadelphia Copywriter has an idea. A BIG idea.
Place: Every park in every major city across the US. Also, college campuses.
People: Poets and writers.
Time: Springtime between 11:30am and 6pm.
Happening: Poets and writers are hired and given Company's notebooks and a homemade-looking sign that says, "Poems By Request. Free."
Photos are taken. Short poems are requested by passers-by.
Tagline: "Moleskine. Spreading the word."